WORKSHOP

MALAYSIA SOCIAL MEDIA WEEK 2018

MSMW WORKSHOP

5th July: Day 2

09.30am – 11.00am

Workshop 1: Creating Data-driven Social Media Strategy

From YouTube comments to Twitter chatter, your marketing team has no shortage of social media data. But while marketers read endless articles on the promise of data-driven marketing initiatives, it’s often difficult to move from social media listening to action. You’ll learn the A to Z of developing and growing your social media strategy and will leave with actionable insights that you can start putting to practice on Monday morning.

Sophie BellCustomer Success Manager, Hootsuite

11:30am – 1:00pm

Workshop 2: Zero Budget Facebook Marketing

Facebook marketing is more than just about ads and sponsored posts. Content creation and engagement are equally important. If budget is a challenge, find out how you can do more with less on Facebook at this workshop!

Marcus TeohFounder, Marcus Teoh Global

1:00pm – 2:00pm

LUNCH

2:00pm – 3:30pm

Workshop 3: Blogging for a Living

Why should I blog? What should I blog about? Where do I start? Who can I ask for help? Where can I do more research? All these questions will be answered by the award-winning author of “Blogging for a Living”, Grace Tan.

Grace TanFounder, WorkingWithGrace

4:00pm – 5:30pm

Workshop 4: How to have and All-Star Profile on LinkedIn

Your LinkedIn Social Selling Index (SSI) score is the sum total of your brand, engagement, networking and connections. This workshop will empower you with practical strategies on how to achieve All-Star status on LinkedIn.

Walter LimManaging Director, Cooler Insights


6th July: Day 3

09:30am – 11.00am

Workshop 1: Secrets to Video Marketing

Video is the real content for 2019. Everyone loves it but how are some brands better in video marketing than the rest? What are their tactics? This workshop unlocks many successful video marketers’ secrets from concept to distribution!

Anton DiazTravel Blogger, Our Awesome Planet

11:30am – 1:00pm

Workshop 2: The Art of SnapChat/Instagram Marketing for Brands

When the world is fighting for visibility and the audience’s span of attention is reducing rapidly, how can brands leverage Snapchat and Instagram to connect with the audience swiftly and effectively?

Rob LeeFounder, Relative Links

1:00pm – 2:00pm

LUNCH

2:00pm – 3:30pm

Workshop 3: Master the Game of Gamification

It is not about the playing of games. Gamification is the application of game-design elements and game principles in non-game contexts. Learn how to enhance engagement with target audience using gamification at this workshop!

Kavidha NatarajanGamification Partner for SelfDrvn Enterprise

4:00pm – 5:30pm

Workshop 4: What You Didn’t Know About Social Media Analytics

An insight to social analytics landscape in Malaysia and interpreting social data into actionable insights in order to manage corporate reputations, brands and marketing

ShahidFounder & CEO, Berkshire Media


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About Us


Social Media Chambers (SMC) is a premier non-profit organisation dedicated to advocating and advancing the discipline of credible social media.

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Our Contacts

MALAYSIA SOCIAL MEDIA WEEK 2018 SECRETARIAT,
No.73 Jalan TPK 2/8
Taman Perindustrian Kinrara,
47180 Puchong, Selangor, Malaysia

(+603) 8070 7666
(+603) 8070 0666 (Fax)